Clodura Systems Pvt. Ltd, an automated lead generation startup based in Pune, India has recently raised an undisclosed amount of investment from a high-net-worth individual (HNI).

The investment was made by individual investor Ajay Dubey, an IIT Kanpur alumnus, who has 36 years of experience working with IT firms such as Infosys, Patni Computer Systems, Persistent Systems and Uniken.

Founded in 2016 by Kapil Khangaokar who previously worked with IT firms such as Calsoft, Clodura acts as an automated LeadGen platform which finds leads for business to business (B2B) services companies using machine learning.

Clodura collects data from over 80 paid and unpaid sources and analyses them to understand the strategic direction taken by each company. Its core machine learning algorithm then find high-value prospects to close.

That is as a sales assistant, Clodura helps managers to spot more customers and facilitates faster conversion of deals. It provides end to end information and solution that a salesperson need to close the deal.

The startup listed 8 customers among which includes Clarion Technologies, Cybage, Landmark, Exceptionaire Technologies, Calsoft, Faichi, Ryussi and Harbinger Group.

“We are aiming to have more than 40 customers by April 2017, and then go for a Series A funding round,” said Khangaokar.

The startup will use the funding for product development as well as sales and marketing.

By Vivian Foo, Unicorn Media