11x.ai, a startup focused on automating workflows through AI bots, has raised $24 million in a Series A funding round led by Benchmark. The company, which specializes in creating “automated digital workers,” aims to replace repetitive tasks typically handled by human employees, allowing them to focus on more strategic responsibilities. Originally based in London, 11x.ai has now relocated its headquarters to San Francisco.

Founded in 2022, the company gained attention with its AI agent, Alice, designed for sales teams. It has since expanded its product lineup to include Jordan, an AI phone representative capable of holding intelligent conversations for up to 30 minutes. CEO Hasan Sukkar noted that these agents are a key part of 11x.ai’s strategy to create a suite of virtual employees tailored to different job categories. Sukkar also mentioned that the company is nearing $10 million in annual recurring revenue and counts companies such as Brex, DataStax, and Otter among its clients.

The new funding round comes just a year after 11x.ai raised a $2 million seed round, also led by Project A Ventures. With this latest investment, the company plans to accelerate product development and expand its team, currently numbering 27 employees. The funds will also support the continued growth of its AI worker suite, with additional virtual employees set to be launched in the coming months.

11x.ai’s digital workers are designed to automate tasks that traditionally require human labor, with agents like Jordan trained across 25 languages, including Swedish, Italian, German, and Hebrew. While competition in the AI automation space is fierce, with companies like UiPath, ServiceNow, and Salesforce already established, investors remain optimistic about 11x.ai’s potential. Sarah Tavel, general partner at Benchmark and a board member of 11x.ai, expressed confidence in the company’s future, noting that the demand for AI in workplace automation is rapidly increasing.

Sukkar emphasized that the development of AI agents capable of operating autonomously could transform industries on a scale similar to the internet or cloud computing. He envisions a future where AI agents handle highly skilled tasks without human involvement, drastically enhancing productivity.

While the company’s future plans include further expanding its product lineup and team, 11x.ai will maintain an office in London but relocate most of its key staff to San Francisco, positioning itself closer to the heart of tech innovation.